Shakira‘s “Puntería” featuring Cardi B is the official song of TelevisaUnivision’s 2024 Copa America CONMEBOL coverage. The Colombian star made the announcement herself at the network’s Upfronts on Tuesday (May 14) in New York City.
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The sporting event will be held from June 20 to July 14 in the United States, with the participation of 16 teams from CONMEBOL and CONCACAF.
The song is not the official anthem of the Copa America, as reported by multiple media outlets, but specifically from TelemundoUnivision’s coverage, a spokeswoman for Sony Music, Shakira’s record label, confirmed to Billboard on Wednesday (May 15).
“It’s the most important soccer event of the year because we know this song is going to be the sound of the summer for fans around the world,” Shakira said after unveiling the news, according to EFE. “It’s the power of our culture and our music.”
Released on March 22, “Puntería” is the focus single of the artist’s latest album, Las Mujeres Ya No Lloran. The upbeat electro-pop track entered multiple Billboard charts, including the Billboard Hot 100 at No. 72, Hot Latin Songs at No. 3 and reaching the top of both Latin Airplay and Latin Pop Airplay. (Read the lyrics translated to English here.)
This is not the first time a song by Shakira has been used in a soccer tournament: “Waka Waka (This Time for Africa)” was the official anthem of the 2010 World Cup in South Africa.
Revisit the music video for Shakira’s “Puntería” featuring Cardi B below:
