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Gifting can be tough in general, but when you’re gifting for your wife, it can almost feel like a monumental challenge.
Yet that feat is taken on again and again, year after year, every Valentine’s Day, a proclamation of love that holds a ton of weight. You’ll need something meaningful, but not too sappy. Something that makes reference to your wife’s niche interests or hobbies (hopefully you’ve been paying attention), but won’t cost you a fortune.
It’s a balancing act that can be dizzying and overwhelming if not approached with care. Unlike years past, you have ShopBillboard in your back pocket to guide you through the trials and tribulations of gift-giving for your wife. We’ve compiled a neat little list of gifts into easily-approachable categories, from music-themed gifts (our favorite) to gifts for the fashion-forward wife, and everything in between. If you’re lost and you don’t know where to turn in a sea of gifts, let us be your guiding light in the darkness, so to speak.
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Keep reading to shop our picks for gifts for wives this Valentine’s Day. While you’re at it, why not shop our Valentine’s Day gift guide for girlfriends?
For the Music-Inclined Wife

Turntable Cheese Board
A cheese board shaped like a turntable.
This gift combines two of the world’s most beloved things, music and charcuterie. This Uncommon Goods cheese board retails for $65 and is shaped like, as the name suggests, a turntable with a flat surface to place fancy cheeses and accompanying crackers, fruits, veggies and spreads. If your wife loves to entertain, or simply loves a savory snack, and they’re a fan of music, then this gift should be a hit.

Personalized Vinyl Record with Photo
A customizable vinyl record with a personalized photo in the center.
Forego the traditional Polaroid or couple’s pick with this personalized vinyl record photo from Etsy for $12.65, 50% off the OG price of $25.30. Nestled in the center of a custom colored record, you can input a photo of you and your boo, alongside a chosen song that means the most to you both. You can also customize the base the record sits inside for an extra fee. The custom vinyl is a special way to capture a moment that looks a lot cooler than a plain photo in a frame.

Laufey X Peanuts Snoopy & Woodstock Turntable Slipmat
A Laufey x Peanuts slipmat to go on a record player.
If your life loves spinning records on a record player, she’s going to need all the swag for the player that she can handle, and that includes a slipmat. If you didn’t know, a slipmat is a soft disc, usually made of felt, cork or rubber, that is placed on a turntable platter to reduce friction. It also protects the vinyl from any damage. While it is used to allow DJs to manipulate records for scratching and beatmatching, it has become a cosmetic item for those who spin records at home. This one from Urban Outfitters is in collaboration with singer Laufey and the Peanuts for $25. It’s an easy way to give your record player a pop of color and whimsy if it’s rather plain, which they usually are.

Bose SoundLink Micro Portable Speaker Gen 2
A mini pink speckled Bose speaker.
Bose is renowned for its exceptional sound quality, particularly when it comes to listening to music. This romantic speaker style instantly struck us because of the utterly gorgeous Valentine’s Day-esque coloring. It’s this flecked pink with maroon/burgundy accents. Beyond the beauty of this speaker, it also boasts clear, crisp and room-filling sound despite its mini stature. The on-the-go tech retails for $129 and has a battery life of 12 hours. It is also extremely tough, withstanding drops, water and dust all in an extremely cute package.

Crosley Rohe Record Player & Bluetooth Speaker
A standing record player with a Bluetooth speaker.
While record players are often seen set up atop a desk, a stationary decor piece, this Crosley Rohe Record Player & Bluetooth Speaker defies expectations, acting as a full-blown decor piece with dimension. The standing record player retails for $159, a great price as compared to competitors, and is equipped with a built-in Bluetooth speaker to amplify your tunes tenfold. Aesthetically speaking, the record player is extremely chic-looking and almost vintage-inspired. You’ve also got a standard three-speed turntable and a headphone jack in case you want your tunes more private
For the Wife Who’s a Baker

Photo Recipe Journal
A recipe book with places for family photos.
As mentioned, we’re pretty tired of plain old photo albums. They’re great at keeping memories and all but they’re so boring. Enter this recipe book meets photo album, a decorative piece that you can customize with your favorite recipes beside your favorite moments. The book retails for $33.15 and can be shopped now at Papier. To further customize, you can pick the color of your book and the way it’s bound.

Smeg Pink 50’s Retro Style Electric Hand Mixer
A retro-inspired electric hand mixer.
Smeg has become an exceedingly popular cookware brand with a ton of products under its proverbial umbrella. Our pick? The brand’s retro-inspired electric hand mixer in this pretty pink hue. The beater makes mixing up delightful desserts, from cakes and cupcakes to puddings, a breeze, and it looks extremely cute too, unlike other standard mixers that look industrial and plain. Got a wife who likes to bake? This mixer should be a major hit.
For the Techy Wife

Oura Ring 4
A tech-meets-fashion accessory
If you didn’t know, the viral Oura Ring is a number one best seller on Amazon. The tech-meets-fashion accessory is a wearable health tracker in the form of a ring that monitors sleep, activity and recovery using various sensors. If you’ve wanted to get into that “new year, new me” mindset, this is a great place to start because it easily helps you track your health goals with little to no effort.

Aluratek 10″ IPS LCD Touchscreen Digital Photo Frame
A digital photo frame.
I know we’ve been dogging on standard picture frames throughout this article thus far, but just hear us out. This isn’t your average picture frame, because it’s a digital touchscreen version that holds a slideshow of photos on a loop. You’ll be able to upload photos to the photo frame, displaying your memories on a loop for all to see. For $99.99, you’ll get much more use out of this frame than your standard frames.

Mainstays Warming Coffee Mug
A black warming coffee mug that heats up your drink.
One of the most annoying things about having a hot beverage is that it goes cold rather quickly, especially if you’re a busy wife or mother who doesn’t have time to sip on their tea or coffee fresh. Alleviate that issue and give your wife hot beverages every time with this warming coffee mug from Walmart that constantly heats up your drink, keeping it toasty and fresh every time. The mug is placed on a charging coaster that heats the mug. You have the option to choose between three temperature settings (135, 140, or 145 F) to customize beverage warmth. For safety, the heated mug has an auto-shutoff function after 3 hours on the coaster or after the cup is empty.
For the Beauty-Obsessed Wife

Kitsch Terracotta Ice Roller
This facial roller can be popped in the fridge, keeping it extra cold. The metal portion is rolled on the face when it’s cold for de-puffing.
This one’s for the busy wives who are looking for a quick solution to depuffing without all the fuss of using a gua sha. This Kitsch Terracotta Ice Roller requires no oils and no manual massaging. The roller is designed to be stored in the fridge or freezer for an extra cold setting. You’ll want to take it out while it’s icy and roll it over your face, specifically in areas that you know are prone to swelling like the jaw and cheeks. Work the cold metal portion into your skin, and the swelling in your face is said to subside in seconds.
It’s all thanks to science that this product works. If you didn’t know, cold reduces facial puffiness through what is known as vasoconstriction, which basically means that low temperatures cause blood vessels to constrict, restricting blood flow. This, in turn, reduces swelling, inflammation and fluid buildup under the skin. The metal portion conducts cold, keeping things extra icy. The metal portion is also more hygienic since it’s less porous than plastic, meaning bacteria won’t cling to it as easily.

Jones Road The Hero Kit
This is a multi-piece makeup kit for busy moms. The kit comes with five products that are multi-purpose, allowing users to create a multitude of looks.
Let this Jones Road Hero Kit be your saving grace when life gets too busy to do a complicated makeup look. The kit comes with five products for $86, down from $124, consisting of Mini Miracle Balm in Flushed, Mini Miracle Balm in Magic Hour, The Best Pencil in Brown, The Mascara and an eye cream. Each product is meant for multi use, giving you more mileage out of your products. The mini miracle balms can be used as eyeshadow, blush and highlighter, while the Best Pencil can be used for your brows, on your eyes to create a wing and as lip liner. It’s a full face with half the effort, all in one easy-to-pack kit.

Fenty Beauty Fenty Eau de Parfum
A 2.5oz bottle of Fenty Beauty perfume.
Rihanna’s Fenty Beauty launched an Eau de Parfum in 2021, boasting notes of magnolia, musk and Bulgarian rose. The resulting fragrance is a sweet, floral and subtly musky spritz that is warming and comforting. It’s a luxe scent that works well on all ages and can be used as a layering fragrance along with your other complimentary fragrances to create a more dynamic scent. For $140, you get a 2.50z bottle in a decorative bottle.

Isima Súperisima Discovery Hair Kit
A set of four hair care products by Shakira.
If you didn’t know, Shakira has her own haircare brand, which makes total sense considering her hair is extremely beautiful and voluminous, practically the epitome of curly goals. To get your wife’s hair looking just as good, you can get her an Isima Discovery Hair Kit for $39, jam-packed with products tested by the Queen of Latin Music herself. The kit comes with four products, including a Triple Repair Peptide Mask, a Hydrating Shampoo + Conditioner and a Restorative Leave-In Conditioner, all in colorful bottles.

Ipsy Subscription
A makeup subscription service.
Ipsy has been a beloved service, utilized by many for years. For just $14 a month, subscription holders will be shipped a goodie bag of new mini makeup products, monthly curated by experts on the Ipsy team. This allows users the ability to try out products without having to pay full price for something they’re not sure about. You’re able to test the product for yourself to see if you want to go out and buy a full size. It’s pretty genius.

HERBIVORE LAPIS Blue Tansy + Magnesium Bath Soak
A bath soak with magnesium.
After a long stressful day either dealing with kids, there’s nothing better than soaking in a tub full of soothing salts like this bath soak from HERBIVORE retailing for $36. This LAPIS Blue Tansy + Magnesium Bath Soak is formulated with magnesium that, according to Ulta, relaxes sore muscles and soothes the body.

Spa Headband and Wrist Cuff Set
A duo cuff and headband set.
This duo cuff and headband set is for easily washing your face without splashing any water on your hair or soaking your sleeves. The duo is a pretty pink and white checkerboard print and is made of a moisture-wicking material, perfect for washing away dirt and grime on your face. This product is just $14.99 at Ulta and it’s extremely useful for a busy wife on-the-go.
For the Fashionable Wife

Custom Hand Embroidered Pet Face Denim Scoop Tote
This one’s for the dog moms looking to take their furry child with them wherever they may go, at least in spirit. This is a custom denim tote that you can put your dogs face on.
If your wife is obsessed with your little fur baby, or babies, you need to get them this custom tote from Stoney Clover Lane. Retailing for $498, this bag can be customized down to the color and the embroidered logo on the front. You can request to put your furry friend’s little face on the front, allowing that special someone to take their fur baby wherever they go, at least in spirit. Beyond the cosmetic, this bag is extremely spacious, allowing you to carry your essentials like a laptop, wallet, notebook, keys and more with ease.

The Weston Denim Boyfriend Jacket by Pilcro
A baggy but structured denim jacket.
You can’t beat the versatility and style of a denim jacket. This one from Anthropologie is a dark wash with contrasting tan trim, large silver hardware and a high collar. Front-facing breast pockets give way to even more pockets on the sides. The style is baggy but tailored and insanely chic, reminding us of some Parisian “it-girl” with her ballet flats and an unlit cigarette perched between her lips. In short, this jacket will make you feel totally put together, without much effort, something a busy wife might just love.

Adult Softest Flannel PJ Set
A plaid pj set.
Another non-negotiable, whether you’re a wife or not, is comfy PJs. These ones from Gap are just that, insanely comfortable. The style is baggy and boxy with a plaid print in green and red and contrasting white drawstrings, allowing wearers to adjust their bottoms accordingly. The set is currently 61% off, that’s just $31, a no-brainer for husbands or significant others looking to impress their wives on a budget.

Melissa Spencer Jelly Loafer
Black vegan loafers.
Melissa is a Brazilian brand pioneering some of the most unique shoes in the footwear industry, and they’re a criminally slept-on brand. Melissa was credited with popularizing the jelly shoe trend in the 80s and 90s, and has continued to use that same jelly-like vegan material in their footwear creations to this day.
The brand’s Spencer Jelly loafer is made of that exact same vegan patented polyvinyl chloride (PVC) material called Melflex that is flexible, durable and extremely comfortable. The $79.20 shoe is available at Urban Outfitters and serves as an updated take on the classic preppy silhouette. It serves as an everyday shoe that we can see wives getting a lot of mileage out of.

ASTR the Label Satin Bow Knit Cardigan
A pink knit cardigan with bow adornments.
Cute, pink and bow-adorned. What more could you want? This cozy ASTR the Label knit cardigan is extremely sweet and stylish, thanks to the bow closures that play on the ever-popular balletcore trend that swept the nation in 2024 and continues to prevail all these years later. The sweater is available at Nordstrom for $79 and comes in sizes XS to XL.

Coachtopia Alter/Ego Crescent Shoulder Bag
A quilted shoulder bag in a crescent shape.
Every wife wants an everyday bag. Something they can comfortably sling over their shoulder and stuff full of anything and everything. The problem? Wives don’t want to have to shell out, at least not for themselves. This Coachtopia shoulder bag is the perfect example of an everyday bag, from the stylish shape to the ample size that is big enough to carry a laptop.
The distressed quilted texture offers the otherwise boring piece some textural interest, while the added hangtag mimics the ever-popular bag charm trend. The bag is a tried-and-true item that goes with just about everything and for $295, it is well worth the investment. You won’t ever have to buy your wife another bag after this one. Trust us.

Underclub
A women’s lingerie subscription service.
Like Shinesty, Underclub is an intimates subscription service, this time, for women only. If you know someone whose underwear drawer desperately needs a refresh, or they’ve been hanging on to the same bras since college, then this subscription is for them. Users have the option to choose between a bralette and bottoms plan, currently 50% off for $48 a month, or the underwear/bottoms plan, which gifts users two bottoms a month for $38. You’ll be able to choose your preferred style and size on Underclub’s website.
For the Home-Body Wife

Bedsure Blanket Hoodie
This is like a blanket, but in hoodie form. The hoodie is shearling lined and features large handy pockets.
Staying in bed all day is a luxury most people can’t afford. There’s really nothing better than cozying up under the covers and lying down. Now, your wife can cozy up while being productive with this Bedsure Blanket Hoodie, retailing for $27.99 on Amazon. The hoodie meets blanket is made of a fuzzy material and comes in an oversized fit with a hood and front-facing pockets. The hoodie is shearling-lined for extra warmth and feels exactly like snuggling up in your favorite blanket, except it’s portable.

Cocktail Box with Original Apéritif
This is a best-selling cocktail kit for Ghia. The brand is well-known for their non-alcoholic aperitifs. This is a perfect gift for someone taking dry January through to February and beyond.
Ghia is a brand well-known for their non-alcoholic aperitifs, making it a favorite for sober and sober-curious folks. The brand has a specialized cocktail box featuring their famed aperitif for $99 on their website, making an excellent gift for the wife who’s taking dry January through to February and beyond. The cocktail kit comes with a 500ml bottle of the Original Apéritif, a pour spout, a handmade Totem Glass designed in collaboration with Sophie Lou Jacobsen, a set of cocktail picks for aperitivo accompaniments or garnishes and two Ghia coasters. The set can also be used for alcoholic cocktail making as well. If your wife is a lover of entertaining guests, or she’s looking into becoming a mixologist on the side, then this might be a hit.

Bad Kitty INSTAX MINI Ceramic Picture Frame Vase
This cute ceramic frame can store your precious memories. The frame is attached to a cute little devil kitty that doubles as a vase.
Framed photos are sort of boring, but they don’t have to be. This Bad Kitty INSTAX MINI Ceramic Picture Frame Vase is anything but boring, featuring a ceramic picture frame attached to a cheeky, evil kitty with devil horns. The frame is made for storing your favorite memories, while the kitty doubles as a vase for propagating flowers.

Baggu & Miffy Puffy Quilted Picnic Blanket
A Baggu x Miffy picnic blanket.
Get cozy for a picnic at the park or a chill backyard romp with your wife on this Miffy-themed quilted picnic blanket from Baggu, retailing for $52.50 at Urban Outfitters. The themed blanket is blue with tulips and the beloved rabbit character throughout. The blanket is 54″w x 72″h, large enough to fit you and your lover on a romantic picnic date. If the Miffy print didn’t win you over, this blanket can be rolled up neatly and comes with an attached handle, making it easy to take this piece with you on the go.

Salt & Stone Candle
A rose and oud candle.
Salt & Stone is best known for their haircare and even deodorant products, but did you know they also have bangin candles too? This one, scented like warm oud and floral rose, retails for $49 and can burn for up to 50 hours. If that scent combo isn’t your thing, Salt & Stone has a whole host of aesthetically pleasing glass candles in fantastical scents from santal and vetiver to fig and violet.

Custom Name Comb with Mirror
A custom comb and mirror duo.
We at ShopBillboard love a multi-purpose product like this comb and mirror duo from Etsy. The custom piece is tiny enough to slip into your everyday bag and features a comb attached to a tiny mirror in an engraved turtleshell or mottled material. For $9.99, this gift is simple but effective and means a whole lot more than a gift card.
























