Two of the world’s most iconic names in electronic music — U.S.-based Insomniac and Belgium’s Tomorrowland — are joining forces for the first time ever to debut a groundbreaking new experience titled UNITY.
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The collaborative project will premiere over Labor Day weekend (Aug. 29–31) at Sphere in Las Vegas, one of the most technologically advanced venues on the planet.
Billed as “just the beginning,” UNITY marks the first chapter in a broader partnership between the two powerhouse festival producers and promises to transport audiences into a new dimension of immersive music and storytelling.
“Through the past decades, we both have strived to create festivals and experiences around the world that foster beautiful, unique communities of individuals,” reads a joint statement from Insomniac and Tomorrowland. “Music is our universal language, the dance floor our sanctuary, and every one of you, our family. Now, for the first time in history, our worlds become one.”
“Now, for the first time in history, our worlds become one. In UNITY, we join together to create a brand-new experience that harnesses the magic, love, and awe-inspiring moments within our events—and there’s no better stage on earth than Sphere.”
Merging Tomorrowland’s signature dreamworlds — including Planaxis, Adscendo, and Orbyz — with Insomniac’s flagship universes like Beyond Wonderland, Escape Halloween, and Electric Daisy Carnival (EDC), the UNITY experience is being described as a guided audiovisual journey through the imagination. The story will unfold across an original orchestral-meets-electronic soundtrack, featuring cinematic compositions and iconic dance anthems, building toward surprise DJ performances during a climactic finale.
The event will take full advantage of Sphere’s next-gen immersive capabilities, including its 16K resolution wraparound LED display and Sphere Immersive Sound system, allowing UNITY to blur the lines between fantasy and reality, bringing fans inside the shared creative visions of both brands.
Vibee is offering exclusive hotel and ticket packages from March 27–30 at unity.vibee.com, with general presale access beginning March 31 at 10 a.m. General on-sale begins April 7 at unityxsphere.com.
