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Taylor Swift Disputes Bedding Company’s ‘Swift Home’ Trademark

Taylor Swift Disputes Bedding Company’s ‘Swift Home’ Trademark

Taylor Swift has taken issue with a trademark for “Swift Home,” filed by bedding company Cathay Home more than a decade ago. Swift has requested that the Patent and Trademark Office cancel the mark, as she believes it could mislead fans into thinking she’d endorsed it.

A filing from Swift’s legal team, which Rolling Stone has reviewed, points to Cathay Home’s lettering, noting that the styling of “Swift Home” appears too similar to Taylor’s looping calligraphic signature. “The word ‘SWIFT’ is displayed in [Cathay Home’s] mark in a stylized cursive font which is highly similar to the manner in which ‘SWIFT’ is displayed in the registrations noted above, which is a custom font intended to approximate the Artist’s handwriting,” the document says. A search for TAS Rights Management LLC, which represents Swift, showed the company as a plaintiff in disputes against Cathay Home in November 2025 and Feb. 11 of this year.

Part of the filing lists Swift’s accomplishments, which are obvious to anyone reading this: “The Artist is one of the most famous musicians in the world and is well-known by the general public,” it says. “The Artist is a singer, songwriter, director, performer, and record producer. Among numerous other accolades, the Artist was named TIME magazine’s Person of the Year, has fourteen GRAMMY Awards (and is the only person in history to have won an Album of the Year GRAMMY four times), and has been producing and releasing music and touring both domestically and internationally since 2004.” Later, it asserts, “Upon information and belief, [Cathay Home] has knowledge of the public recognition of the Artist and the use of SWIFT as referring to the Artist, when they filed [trademark] Application.”

It ends with Swift’s team requesting that Cathay Home’s mark be “rejected.”

Reps for Cathay Home and Swift did not immediately respond to Rolling Stone’s requests for comment.

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Cathay Home applied for the Swift Home trademark in July 2015, and the PTO registered it in September 2016. It renewed the registration on Jan. 23, 2026. The company has another version of the Swift Home mark pending with the PTO, which it applied for in May 2025.

Swift has filed more than 300 trademarks in the U.S., according to the BBC, related to her name and phrases she uses. Notably, in 2015, Swift trademarked “This Sick Beat,” a line from “Shake It Off.”

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