Jellycat Bag Charms Make the Ultimate Accessory – & They’re Great for Gifting Too

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Bag charms are all the rage as of late.

Adorning your bag in little bits and bobs, decking out your digs for some textural fun. We’ve seen a bunch of musicians taking part in the trend from BLACKPINK‘s Lisa and Jisoo wearing a few bag charms on their designer bags, to Dua Lipa who Jane Birkin-afied her Hermes bag with scarves and little bits and bobs. A charm we’re constantly seeing as of late is the Jellycat’s Bashful Bunny Bag Charm and it’s currently on sale at Amazon. The little bunny charm is so popular that it’s been spotted on Jisoo’s bags a couple of times. If you’ve been waiting to get into the bag charm craze, then this is your sign to start.

We’re quite partial to the pink and beige options of the charm, retailing for just $56.87. The plushie is made of an ultra-soft faux-fur fabric and features floppy ears, a cotton tail and a keyring attachment for attaching to bags and totes, following in the footsteps of K-Pop idols and musicians alike, or your keys to add character to your everyday accessories.

If you’re not a fan of Labubus, then this Jellycat charm is the next best thing to gift the trinket-lover in your life. It also doubles as a sort of emotional support plushie that you can take with you whenever your day leads you. The full-sized Bashful Bunny in pastel hues is also a smash hit, available on Amazon for $39 and up, depending on the color. These bag charms and cuddly stuffed animals are an easy gifting idea for Christmas, birthdays and all life’s little celebratory moments in between.

Another fun option we’ve spotted on K-Pop idols’ bags is this Pokémon Center Eevee Adventure Partners Plush Key Chain, a classic bag charm from the world of Pokémon. Similar to the Jellycat model, this accessory features a plushie Eevee attached to an easy to clip on keyring. It’s also on sale for $30.56. Bag charms are playful and textural, turning any boring and basic bag into something you’ll actually want to wear.

BTS’s V, NCT’s Taeyong and Jaemin and i-dle’s Yuqi are just a few notable stars that have been seen wearing or displaying their Jellycat acquisitions. All of these idols have been partial to the bunny or bear models. Most notably, Yuqi released a special song called “Happy Space” in collaboration with Jellycat for the character Bartholomew Bear’s birthday. When it comes down to Yuqi’s most-used style, it’s also the Bashful Bunny Stuffed Animal, but in the shade Cranberry. You can find her vibrant stuffed pick on Nordstrom, currently retailing for $50.