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Hello Kitty Celebrates 50th Anniversary With First-Ever Touchland Collaboration

All products and services featured are independently chosen by editors. However, Billboard may receive a commission on orders placed through its retail links, and the retailer may receive certain auditable data for accounting purposes.

Touchland, known for its easy-to-use hand sanitizers, is collaborating with Hello Kitty for their first-ever accessory launch which dropped on Wednesday (Oct. 16). Now, fans can celebrate Hello Kitty’s 50th anniversary with the Touchland Berry Bliss Power Mist, decorated in a one-of-a-kind Hello Kitty-themed case thats quickly become a TikTok-favorite.

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The limited-edition hand sanitizer features a fruity scent that uses alcohol to combat germs, as well as aloe vera, radish root ferment and lemon essential oil to help moisturize your skin while keeping your hands feeling clean and hydrated. Attached is a key ring, so you can easily clip it to your keychain or a pouch. Plus, it comes with a Hello Kitty-inspired case featuring her iconic ears and signature red bow you can easily slip it into your pocket or bag, making it a convenient essential for your everyday activities.

Unlike traditional hand sanitizers, Touchland’s power mist offers a mess-free experience with an easy spray feature. All you need to do is spray it onto your hands, rub them together and you’ll enjoy a quick-drying formula that leaves your hands feeling refreshed without any sticky residue. Hurry to get yours now — and keep in mind that the brand has a limit of three power mists per customer.

Touchland

Touchland x Hello Kitty Limited-Edition Berry Bliss Hand Sanitizer + Mist Case

According to the brand, this limited-edition Touchland x Hello Kitty Berry Bliss Hand Sanitizer Mist includes top notes, heart notes, and base notes — just like a perfume fragrance, creating a layered scent experience. The top notes include ripe strawberries, crisp apple, and garden rhubarb. Its heart notes consist of watery black raspberry, fuzzy peaches, and violet petals. Its base notes include vanilla bean and sweet musks.

Due to the brand’s popularity, past limited-edition collections have sold out quickly. Other collaborations with this brand include: BLACKPINK, Disney and the Smiley.

Looking for more Hello Kitty 50th anniversary collabs? Brands such as Moon Oral Beauty and Crocs have also launched collections in honor of this exciting anniversary, which you can purchase now to add to your collection.

For more product recommendations, check out ShopBillboard‘s roundups of adorable bag charms, Coach’s Payton Hobo Bag, and this viral Lululemon Purse.

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